Tonkean : Business process automation to maximise adoption
To understand the mission of Tonkean , you need to understand that compliance requires high adoption , and adoption requires a great experience
Sagi Eliyahu is CEO at Tonkean and was one of the founders just under a decade ago . Tonkean is a first-ofits-kind experience platform with the purpose of developing internal processes that employees actually follow .
“ We started the company with a very simple goal in theory , but very hard in practice , which is empowering companies to leverage software better ,” he says .
Maximising compliance through process improvement The key to empowering companies in that way is helping them optimise their internal processes so that following those processes is both easier and more valuable than circumventing them .
“ Everyone knows that if you go on a website and there are twenty fields for you to fill in versus one , the conversion rate is going to be poor . Why do we expect people within the company to fill in a twenty-step process ?” he says .
Partnership with Claroty Tonkean has been working with Claroty to modernise the way internal teams engage with the company ’ s processes and systems , with the aim of increasing adoption , compliance and satisfaction .
Ultimately , organisations like Claroty work with Tonkean to increase the value their procurement teams are able to create as partners to the business .
“ They were a great partner to work with , and we are very excited to see the results and the value they ’ ve been getting through the platform ,” Eliyahu adds .
The influence of AI is also something that excites Eliyahu , as he believes it will inspire people to rethink their approach ..
“ One thing that is very clear , is that it has reinvigorated the minds and the imagination of people into asking ‘ why do I do it manually ?’,” Eliyahu concludes . “ They will ask why is this something that I need to take 10 clicks to do ? Why can ’ t this be smarter ? Why can ’ t this be more intelligent ?”
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