Lale Kof , CIO of Croda , shares how digital transformation is modernising its operations and enhancing business efficiency and customer centricity
CRODA
Lale Kof , CIO of Croda , shares how digital transformation is modernising its operations and enhancing business efficiency and customer centricity
A leading developer and supplier of high-performance ingredients and cutting-edge technologies , Croda is world-renowned in the specialty chemicals space . Steered by its purpose ‘ Smart science to improve lives ’, its ingredients are supplied to and ensure the success of some of the biggest global brands , from the beauty , home care and fragrance industries to pharmaceutical , vaccine , crop care and seed enhancement giants .
Approaching its 100th anniversary , Croda still manufactures in Yorkshire , UK , employing more than 5,500 staff at its manufacturing sites , sales offices and innovation centres in 130 locations globally . As the business continues to grow , it is harnessing both expertise and experience while looking ahead to the future with digital transformation at the core of its evolution .
Chief Innovation Officer Lale Kof joined the business at a critical time – the divestment of Croda ’ s Performance Technologies and Industrial Chemicals ( PTIC ) business in 2021 . A computer engineer by training , experienced technologist Lale is driven by her passion for creating solutions to problems that impact people ’ s lives . At Croda , she has a different skillset to her colleagues and operates at the intersection of technology , engineering and life science .
“ Divestment of the PTIC business was a strategic decision to allow Croda to focus on its consumer care and life science
4 croda . com