Deloitte : Equity in the workforce , marketplace , and society
Deloitte : Equity in the workforce , marketplace , and society
Kimberly Betts , Global Diversity Equity and Inclusion Leader for Deloitte Consumer Sector , explains how the Equity Activation Model helps other organisations prioritise equity
Deloitte ’ s * Equity Activation Model , published in The Equity Imperative in 2021 , explores the different dimensions of diversity , equity , and inclusion ( DEI ) in the workplace , highlighting that business leaders have an unprecedented opportunity to create a more equitable future . The model showcases three interconnected spheres of influence that organisations can use to activate equity : the workforce , marketplace , and society .
Understanding the Equity Activation Model The innermost sphere , known as the workforce , is typically where businesses pay the most attention as it assesses DEI within the four walls of the organisation .
“ This layer is particularly important as our clients are starting to be much more conscious of how their businesses show up as a brand and how it impacts every part of the organisation ,” Kimberly Betts , Global Diversity Equity and Inclusion Leader for Deloitte Consumer Sector , explains .
The outermost sphere , society , focuses on how businesses operate and what they ’ re doing to give back to their community . “ How are businesses using their power ,” Kimberly asks , “ and what are they doing to create more equitable outcomes for people ; not just people that purchase the products , but the institutions in which they all operate ?
The second layer , the marketplace , focuses on the messages being portrayed through brands , evaluating what they are doing to enhance equity for marginalised groups . This can , for example , be looking at a business ’ s advertising and assessing whether they ’ re putting historically marginalised groups in positions of agency or power .
“ In the US , we ’ re starting to see more legislation putting a greater focus on equity ,” Kimberly explains . “ Our clients are creating the links between equity and what they ’ re doing from a sustainability and climate perspective , which can help them do well for their associates , the planet , and the customers they serve .”
* Please see www . deloitte . com / us / about for a detailed description Deloitte ’ s legal structure .