Real Chemistry Report | Page 17

REAL CHEMISTRY
CREDIT: CHARLIE CHALKIN technological change, but actively shaping how the organisation responds to it. In short, it is a far cry from the cost-cutting, box-ticking image that procurement teams can sometimes carry.
Growth, acquisitions and the road ahead Real Chemistry has been on an aggressive growth trajectory in recent years. The major acquisitions of Spring & Bond and Greater Than One have been key to strengthening the firm’ s media capabilities.
Real Chemistry has also entered some new European markets, while also expanding its existing hubs in Germany and Switzerland.
With each new acquisition, Real Chemistry has to onboard a fresh set of contracts, vendors and operational complexities. Managing that complexity has been one of Ontonia’ s central responsibilities since joining the company.
“ We learn their business from the inside out,” she says, referring to Real Chemistry’ s acquisitions.“ You can’ t support them without knowing exactly what they’ re doing.” That integration work involves auditing existing contracts, centralising vendor relationships, and anticipating what the newly acquired businesses will need as they scale.
On the real estate side, Ontonia’ s team assesses the physical presence
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