SAP Report June 2024 | Page 8

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MacClaren is in no doubt that Joule – and SAP ’ s wider business AI offerings – are milestone events for supply chain , a discipline in which she has been involved for more than 25 years .
She joined SAP 12 years ago . Unlike many in the supply chain , MacClaren has an economics rather than engineering background , and also gained an MBA early in her career when she was with Hewlett-Packard , where she worked in the manufacturing technology space .
At SAP , MacClaren is responsible for the go-to market for SAP ’ s digital supply chain solution set . “ It ’ s what we call ‘ design to operate ’,” she says . “ It ’ s basically everything from how a company designs its products to how it plans , schedules , manufactures , delivers and operates .”
Making supply chains resilient ‘ is our goal ’ She and her team are responsible for working with SAP customers to help transform their supply chains to be resilient , risk proof , and agile .
“ We ’ re the point of contact between SAP and our audience ,” she says , adding : “ As Chief Revenue Officer , I am on the customer side of things . But there is also a solution and marketing aspect to what we do , and we ’ re also involved with engineering product development . We work together to determine the go-to market for the supply chain at SAP globally .”
Throughout her career , MacClaren has developed deep experience in building and scaling niche supply chain companies .
She started out with a planning and scheduling company , whose solutions
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