Doug adds:“ At the end of the day, none of it matters if a consumer is not willing to trust that this prompt to go buy something is going to be executed safely and securely.
“ There will be a lot of people who are going to be hesitant and say they would not put their card data willy-nilly into an LLM. I’ m not against them or any of them.
“ This means you have to make sure not only that these systems are built, but people understand a little bit more about what tokenisation is. It’ s non-sensitive. We’ re taking your data but your card number’ s not flying around the internet.”
This is why Doug sees education as part of the path forward. Consumers will need to understand what tokenisation does and why it matters before they are comfortable authorising AI-driven purchases.“ It’ s built on trust, it’ s built on tokenisation, it’ s built on this framework to handle your data in an appropriate manner. So yes, you can trust it to execute this prompt. This will continue to evolve but it’ ll all still be based on tokenisation.”
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