Frost Bank Report August 2024 | Page 5

FROST BANK
“ With more than 1,000 people a day moving to Texas , there ’ s a growing opportunity to serve our communities and existing customers and prospects ,” Laura says .
“ Frost Bank is a relationship company , so one of the biggest challenges is to ensure we remain a relationship company as Texas continues to grow at the pace it currently is .
“ The ability to be a part of the community and spend time talking to our customers to help make lives better , at a time of rapid expansion in Texas , is something that helps drive our entire organisation .”
Frost Bank ’ s strength in a growing Texas market is its long-entrenched presence . Operational for more than a century , the organisation is continuing its journey as one of the fastest-growing consumer banks in the country . Today , Frost is one of the top 50 largest banks in the US by asset size .
For Laura , “ the real secret isn ’ t in the size of the company , but in our belief
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