IFIT
“ The biggest success factor in any transformation is focusing on the user and walking a mile in their shoes”
Jason McMurdie, Senior Vice President of Technology, iFit
and forge strategic partnerships that are not only enabling global expansion but fundamentally redefining how it operates.
The mandate for modernisation Every major transformation begins with a catalyst, a moment of recognition that the old ways are no longer sufficient for the road ahead. For iFIT, the moment was the realisation that its legacy IT infrastructure was acting as a brake on its ambitions. It was sitting on a goldmine of information, but it was fragmented, siloed and slow.
“ Our CEO Kevin Duffy calls it a‘ data swamp’; it’ s difficult to correlate and make sense of what’ s truly happening in real time,” explains Jason.
With data in disparate systems, updated at different intervals – some hourly, some daily and some every 48 hours – making informed, real-time strategic decisions was a near-impossible task. In an era of volatile economic conditions and complex global supply chains, teams were left trying to“ second guess where they think our position is” using spreadsheets.
The realisation sparked the first and most fundamental pillar of iFIT’ s transformation: a complete overhaul of its core systems. The team executed a flawless migration of its infrastructure, moving the bulk to AWS Cloud and co-locating remaining systems in a state-of-the-art facility. The transition was so seamless that, according to Jason,“ the business was unaware that we’ d moved everything overnight”.
With a modern cloud foundation in place, the next step was to tackle the heart of the enterprise: the ERP
6 ifit. com