Liberty Global Report April 2023 | Page 7

LIBERTY GLOBAL

“ Our portfolio and our markets have changed quite a bit – you could say that , nowadays , we are as much a mobile company as we are a fixed company ”

PIETER VERVOORT VICE PRESIDENT ENTERTAINMENT PRODUCTS , LIBERTY GLOBAL
before joining the telecoms industry a decade ago , starting with the innovative Dutch cable company Ziggo .
“ When I joined the group in 2015 – when Liberty Global acquired Ziggo – Liberty Global was very much a traditional cable company ,” he comments . “ At that time , we were active in over 12 markets in Europe and also in Latin America . Today , we are focused on fewer markets , but we are a fixed mobile converged player and have fully integrated broadband , video and mobile into these companies .”
As Vervoort explains , Liberty Global is combining the best broadband and mobile networks under brands such as Virgin Media-O2 in the UK , VodafoneZiggo in The Netherlands , Telenet in Belgium , Sunrise in Switzerland , Virgin Media in Ireland , and UPC in Slovakia , creating what he describes as National Champions .
“ In the markets where we are active , we like to think of ourselves as National Champions ,” he continues . “ We are either the number one or two player in those markets in which we are active . Our portfolio and our markets have changed quite a bit – you could say that , nowadays , we are as much a mobile company as a fixed company .”

EXECUTIVE BIO

PIETER VERVOORT
TITLE : VICE PRESIDENT ENTERTAINMENT PRODUCTS
COMPANY : LIBERTY GLOBAL INDUSTRY : TELECOMMUNICATIONS LOCATION : AMSTERDAM
Responsible for the complete current and future Entertainment Products portfolio management of Liberty Global . The product portfolio aims to deliver a full , consistent and aggregated entertainment experience across several set top boxes and other relevant platforms for our consumers both in and out of the home .
Vervoort has been with Liberty Global since 2015 , when he joined Liberty as VP Connectivity Products . Before that , he had been at Ziggo since 2012 as an executive leading its product portfolio & innovation for connectivity , entertainment , digital & programming . Prior to his tenure in telecom , he worked for 17 years with Philips in various executive international roles in finance , sales , marketing , product strategy and business management for the Philips TV group .