“ We very much believe that consumers are overwhelmed with the amount of video content that they can get these days . As a result , it ’’ s important that they come back to a place where they find all their content , and it ’ s served to them in an intuitive manner ”
LIBERTY GLOBAL
Liberty
Global : Transforming the world of entertainment
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“ We very much believe that consumers are overwhelmed with the amount of video content that they can get these days . As a result , it ’’ s important that they come back to a place where they find all their content , and it ’ s served to them in an intuitive manner ”
PIETER VERVOORT VICE PRESIDENT ENTERTAINMENT PRODUCTS , LIBERTY GLOBAL
Transforming the world of entertainment Rather than a sole emphasis on fixed-mobile convergence and broadband packages , Liberty Global instead offers an integrated entertainment experience to consumers , with what it describes as the superaggregation of multiple services . Central to this strategy , Vervoort explains , is providing consumers with one place where they can find all of their personal content , all served in a very intuitive manner .
Its latest product , the Horizon 4 superfast all IP mini set-top box offers 4K Ultra HD picture quality and an upgraded version of Liberty ’ s ‘ GO ’ mobile app , enabling customers to watch programmes on the go , whenever and wherever they want .
“ In the last couple of years , we ’ ve been putting a lot of energy into developing our
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